Oliver Martial Arts Academy Riverview, Florida
A new website that books free trials and fills programs
We redesigned the academy’s website and built custom software so families can book a free trial class online, on their own schedule. Clear program pages, like After-School Karate Transportation in Riverview & Brandon, help nearby parents find the academy and sign up.
300% increase in registrations
The starting point
Oliver Martial Arts Academy teaches karate to kids and adults in Riverview. A free trial is how most families decide to join, but getting one booked depended on phone calls and back and forth during class hours.
What we built
A redesigned WordPress website with a bold, easy-to-read look, a “Book a free trial” button on every page and a clear page for each program and seasonal camp, including the After-School Karate Transportation Program, which picks children up at school and brings them to class Monday through Friday. Inside the site, custom free trial scheduling software lets a parent pick a program, choose trial days from the real class schedule and register in a couple of minutes, from a phone, at any hour. We added online registration for summer camp with a live cost calculator, and wrote each program page for the searches parents make, like “after-school karate transportation in Riverview & Brandon”, so nearby families find the academy first.
The result
Registrations increased by 300%. The academy reaches more families, and the front desk spends its time with students instead of scheduling.